Beverly's Voted "Best Of Monterey County"

Photo courtesy Monterey Country Weekly

Congratulations to Beverly Fabrics in Monterey for being voted the "Best place to buy arts & crafts supplies"! See all the winners on the Monterey County Weekly website.

The Art of Sharing at Beverly's

Sharing. It's something that we, as crafters, are good at. We share our tools at crop nights, our knitting patterns, our scissors, our finished projects and our passion for creating. Sharing is good!

This week, members of the Beverly's team have spent time in an amazing sharing environment. 

Beverly's recently joined Sierra Pacific Crafts, a cooperative organization of independently owned craft stores. One of the benefits of being part of this organization is the wealth of creativity and ideas that are shared amongst the members. Not only are we learning about new materials and supplies that we can share with you, our customers, but we are also learning creative new ways to use those materials and supplies. And members of our team shared some great things as well!

There are over 120 stores all across the country in the Sierra Pacific Crafts group, and each store brings a fresh perspective on crafting. Ideas have been flying, models have been inspiring, and our team is so excited to bring these ideas back to share in our stores with you!

Keep an eye on our blog, and if you live near one of our California stores, be sure to stop in to see what we have created. We'll share our enthusiasm and how-to's for all the new things we've learned. And if you're somewhere else in the United States, you might want to visit one of the other stores in the Sierra Pacific group.

Because remember, sharing is good!

tag: allstores

Craft-N-Doodle is here!

The Craft-N-Doodle scrapbooking storage center is here to serve you through all of your upcoming creative projects! Self contained, portable, and able to seperate into two individual storage containers.








What does the Craft-N-Doodle offer you?

• Portability
• Organization
• Creativity
• FUN!

The Craft-N-Doodle regularly sells for $399 but you can order it on sale now from beverlys.com for just $125!!! This is a great product at an unbeatable sale price so pick one up while you can!

Visit beverlys.com for detailed information and to place your order today!

Star Struck at the CHA

Some people go to Hollywood to meet stars. Serious crafters go to the CHA.

This was my first trip to CHA, the Craft and Hobby Association’s show in Anaheim, California. As a new buyer for Beverly’s I came to Anaheim not knowing what to expect. I certainly didn’t expect to meet some of the all-stars of the crafting world, and a TV personality to boot!

I met Tim Holtz, Teresa Collins, Heidi Swapp and even Cathy Cano-Murillo, the “Crafty Chica” herself. I shamelessly took photos with them all! But one of my best star struck moments was meeting David Tutera.

Darice has a new wedding line, designed by David Tutera, the host of the popular “My Fair Wedding” on the WE. It is such a beautiful line of wedding accessories, and we will be carrying it in our stores! Watch for it in the very near future. Even if you are already married, this line might make you consider renewing your vows just so that you can use it!

The line includes everthing a bride needs to make her day unique, in a neutral palette that will allow her to blend the elements of the collection with her choice of wedding colors. The attention to detail on this affordable line of wedding accessories will appeal to many. From invitations and favor boxes to rhinestone bling for a bouquet or shoes, David Tutera has put his signature touch on each and every item.

Darice hosted an event with David during the CHA, and after the event, I had the opportunity to meet him. While waiting to do so, he needed a pen and I offered one of my samples from the Marvy Uchida booth. A few minutes later, when it was my turn to take a photo with him, he said “Hey, you just helped me out!” Yes, David. That was me.

So, I admit it, I was a shameless, star struck fan at the CHA. But I also saw so much crafter’s eye candy…beautiful products, inspiring models and amazing innovations. Now comes the hard part of my job – choosing the best of the best for our stores. But David Tutera’s wedding line from Darice has already been chosen and will be available soon! I hope you’ll stop in soon to see all the great new products we have in store for you!


tag: allstores

Hot February Fabrics Coming to Beverly's!

Your kids favorite program and lovable characters can be a part of your next inspirational project! A wonderful collection of prints featuring the Yo Gabba Gabba gang is coming to Beverly's this month and you can pick up these fine fabrics in store or online!

Also from Hoffman Fabrics a stylish screenprint collection by Punch Studio featuring Royal Peacocks has just the right look for your next quiling adventures!

Got any fabulious ideas for these fabrics? Post in the comments below!

Spring 2012 - Color as seen on the fashion runway

Consumers look to early spring for renewed energy, optimism, and the promise of a brighter day. Being an election year there  is a feeling of the unknown. COLOR sets the mood and reflects different styles. This year customers are adding pieces to their existing color pallet.

TANGERINE TANGO - is the exciting juicy orangeade, providing a jolt of energy, radiating warmth and cheer. It along with an orange cast Red called POPPY. These are at the top of the picks for 2012. As we get closer to fall Deep Red will be very strong. A close 2nd for Spring will be “solar Power” CANARY YELLOW.

GERANIUM - is a a brighter pink blending in with the other colors. FUCHSIA - is another bold color melding into red, purple, and pink.

INK-blue, a classic maritime hue, giving order and calmness to the mind. It is being used in home dec Ekot for pillows and outdoor sun-in-shade pillows.

TURQUOISE-This entire blue story is going to stay strong, along with Tiffany Blue, and Hyacinth.

GRASS GREEN- (a more grayed blue green) is tied in with nature, save the planet,and is a symbol of healing and renewal. It blends with all the colors above.

ICE CREAM COLORS ARE -SOFT PINK,SWEET LILAC,SOFT PEACH, AND creamy yellow. These colors are being seen in soft flowing fabrics, and in soft prints for the Victorian look.All of these colors work together along with Egret white, taupe and gray.

NEUTRALS-honey and sandstone,are very strong in apparel as well as Home Dec. In Quilting the Stonehenge from Northcott is an example of this look.

HOME DEC- Interior colors in the home are going neutral.There is a shift for a more casual lifestyle.Neutrals are calming   after dealing with work and the busy electronic world.The Kitchen is becoming a focal point, using steel, stone, marble or ceramic. Mid tones are used for walls.The expressive vibrant colors are reserved for the small electronics,dinnerware, serving pieces,and accessories.Food prep products and gadgets, miking bowls, and Mixers. We have a kitchen section in our fab department, including prints for table runners, table cloths, place-mats, aprons etc.
 Pillows, are items being made from the brighter fabrics. They can be changed out.

 JEWELRY AND FASHION ACCESSORIES

BEAD TRENDS-Beading is a feeling of expression, creating how you feel. Customers today want customized designs. Designs are inspired from colors we see, sights we see, as well as fashion and Art. Altered art is playing a big part in jewelry making. Styles are funny ,funky, and bold. Lots of chain is being used hanging stones, charms off of chain. Large necklaces are being talked about for next fall. Cousins has new designs as well as Blue Moon.I have some other designers we are working with for the charms and the chain.

ACCESSORIES-EMBELLISHMENTS--
The royal wedding appears to have impacted the hat & hair accessory mkt. with flowers and feathers on hats and headbands, as well as bracelets, clothing ,and feathers in the hair.
Ruffles- in clothing, yarn, on bags, bottom of aprons, children's clothing and ruffled fabrics.
SCARVES-Very trendy, we have new ones coming from Imagine’it. A new trend may be adding beads, charms and ribbon to the soft scarves. Scarves look beautiful lined up in our wearable aisle.

Tangerine Tango is the Color to Watch!

We found this information on The Boston Globe's website and wanted our readers to be in the know!

The Pantone Color Institute has determined that you will have a spicy orange crush in 2012. The institute, which studies color trends in fashion and determines a dominate shade for the forthcoming year, announced today that a color called Tangerine Tango will brighten the mood for next year. "Tangerine Tango is an orange with a lot of depth to it," Pantone executive director Leatrice Eiseman said in a statement announcing the decision.
Tangerine Tango is as sunny as the 2011 color of the year, Honeysuckle. Last year's color was chosen to lift spirits, and it seems that 2012's punchy citrus shade was picked for much the same reason.
"Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivaciousness and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy," Eiseman said.

Beverly's is on trend this year with our Beverly's stores carrying some great items in our Fiesta themed gifts and decor items, the Orange Crush line from Timeless Treasures, and a great selection of Tangerine Tango inspired fabrics online. Add a little sunshine to your next project with Tangerine Tango!

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Pin-spiration from Beverly's!

Happy New Year, readers! We hope you all had a wonderful holiday season and are ready to make 2012 the best year yet.

The team at Beverly's is always looking for fresh ideas, new inspirations, and great projects. Finally, we have a place to share all those ideas, amongst ourselves and with YOU, thanks to our new boards on Pinterest!

Have you checked Pinterest out yet? It's a great site that allows you to create virtual pinboards of all the amazing things you find on the internet.



The appealing visual display and ability to organize according to your own style make this a beautiful, useful and fun site!

But one of the best things about Pinterest is that, when you "pin" a photo, it doesn't just save the picture, but the link back to the site you found it on. How many times have you wished you could find that great recipe, that cool crafting how-to, or that perfect little black dress that you saw last week? Pinterest will help you with all of that!



You can follow the boards of all your creative friends, your favorite stores, and even creative people that you don't know, but wish you did. And we hope that, now that you know about Pinterest, you'll follow Beverly's as well! Happy pinning!

tag: allstores

Day 12 - Hot Cocoa Cones

On the twelvth day of Christmas, my crafty friend gave to me....

Hot Cocoa Cones!

Who doesn't love a cup of hot cocoa on Christmas morning? I know I do! This quick and easy stocking stuffer includes some yummy extras that make that cup of cocoa special...marshmallows and peppermint!

 Download the free instructions, and while you're making them, don't forget Santa! I'll bet he'd love the gift of a Hot Cocoa Cone along with his milk and cookies tonight.



tag: allstores

Day 11 - No Sew Fleece Scarf

On the eleventh day of Christmas, my crafty friend gave to me....

A No-Sew Fleece Scarf!

We are getting down to the wire! Christmas will be here in two days, but undoubtedly, there is someone you've forgotten on your list. Well, what could be easier than cutting a strip of fleece, fringing the edges and adding a few beads? The answer is nothing. Nothing could be easier. But nothing doesn't make a warm, toasty gift, either. So c'mon...get crafty, readers!

 Download the free instructions and whip up a couple of these winter warmers tonight. Then sit back and enjoy all the compliments you'll get!



tag: allstores